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Don’t Worry, Be (Un)Happy

How we can escape from our endless pursuit of the unattainable

Allan Milne Lees
5 min readNov 15, 2020
Image credit: Silvestri Matteo on Unsplash

According to several studies conducted over the last twenty years, at least 80% of couples are either dissatisfied with their relationship or very dissatisfied with their relationship. This trend holds true across heterosexual and same-sex partnerships and across cultures.

Billions of dollars are spent worldwide each year by people desperate to find hacks, tricks, techniques, life-changing skills, tips, and ways to empathize with others. The hope is that by discovering the hidden secrets of relationships like the Five Things To Drive Your Partner Wild In Bed or the Seven Empathetic Things To Say After A Fight there will be a way to feel less trapped, disappointed, and hopeless every time you look across the breakfast table at your Significant Other.

Relationship gurus depend on this belief for their livelihoods. Because if people felt the attempt was hopeless, they wouldn’t buy the books, sign up for the online courses, or pay for the life coaching. Just like the diet industry and the health care industry, however, the relationship industry thrives on failure. If any of these hacks, tricks, tips, etc. actually worked then customers wouldn’t come back for more. What the relationship industry sells, just like so many other industries, is blind…

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Allan Milne Lees
Allan Milne Lees

Written by Allan Milne Lees

Anyone who enjoys my articles here on Medium may be interested in my books Why Democracy Failed and The Praying Ape, both available from Amazon.

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