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While augmented reality has many useful applications (engineering maintenance being an extremely obvious and high-value example) the metaverse seems merely an extension of TikTok or SuperMario in quasi-3D and therefore not compelling until the user interface is less clunky. Ordinary people love to waste their lives on mindless distractions and no doubt a "killer app" will eventually emerge to lure millions into squandering hours and dollars on some shoot-em-up but until then, it's an environment that has little appeal relative to the overall cost (device cost plus the unpleasant experience of having to wear a heavy VR headset).

If Zuckerberg were more of a business person and less of a geek, Meta wouldn't be wasting so much time and effort on what is clearly a premature investment.

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Allan Milne Lees
Allan Milne Lees

Written by Allan Milne Lees

Anyone who enjoys my articles here on Medium may be interested in my books Why Democracy Failed and The Praying Ape, both available from Amazon.

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